Chief Executive Certification for Government Advertising Campaigns

Certification Statement- The Line Campaign (Phase three/four)

I certify that Phase three/four of The Line campaign - media strategy- complies with the Guidelines on Information and Advertising Campaigns by Australian Government Departments and Agencies (Guidelines).

This certification takes into consideration the Report of the Independent Communications Committee, which indicates The Line campaign - media strategy­ in their view, complies with principles 1 to 4 of the Guidelines, dated 21 August 2012.

My certification has also been informed by advice and evidence of compliance with the Guidelines provided by officers within FaHCSIA with responsibility for the design, development and implementation of The Line campaign.

I certify compliance with relevant legal and procurement matters relating to the presentation and delivery of the campaign (Principle 5 of the Guidelines).

Finn Pratt
Secretary
Department of Families, Housing, Community Services and Indigenous Affairs
7 September 2012

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